A Guy Called Gerald is without a doubt one of my personal favorites. I pretty much fell in love the moment I heard “Voodoo Ray” in the early Nineties—years after it originally came out. The “guy” is responsible for so many important and influential songs throughout the years. “Finley’s Rainbow” is simply beautiful. “Time Waits For No Man” is another that hits me right. Whether you realize it or not, A Guy Called Gerald is one of the reasons why we’re all here today doing what we do.
I came across this “Message To Rat Head” statement by A Guy Called Gerald concerning deadmau5 and couldn’t help but crack the F up. Then I read it again and got a little bummed. “The only button you and people like you are interested in pushing is a nuke for the Palestinians.” I’m going to go out on a limb here and say Joel Zimmerman is Jewish, which makes that a pretty gnarly statement. I have no business getting involved in the longtime running Israeli slash Palestinian conflict. Mainly because I’m a white guy living in Hollywood that’s never been to that part of the world. And then there’s the fact that this is Magnetic. But I can’t help myself here. I’m not going to go as far as saying A Guy Called Gerald is a Jew hater, but really? Foot in mouth disease happens, I get it—deadmau5 caught a little of it last week, but aren’t we talking about electronic music.
Here’s the statement…
“I know who you are. You are some record company or failed journalist asshole left over from the last century who is jealous of the way electronic music is working in this brave fast new century. The only button you and people like you are interested in pushing is a nuke for the Palestinians. You come into our system that we have nurtured for the last 25 years, trick hardworking people into giving you their money, con honest promoters, take large sums of money out of the system and then spit back into our faces that YOU are tricking everyone.
I agree there are loads of people like you who do fake it. It is easy with the software you are using. Don’t worry we are going to find ways of stopping you. You greedy rat head fuck.”
That’s a proclamation alright. What say you folks?
Much prefer this A Guy Called Gerald diatribe.
A Manifesto For The Original Art Form Of Electronic Dance Music Production.
A Manifesto For The True School.
My Art is the production of music, predominantly music for dancing, using technology.
One of my goals is to encourage inventiveness in a medium that has no boundaries.
What is the “True School”?
True School is respecting the old and embracing the NEW – new melodies, new beats, new sounds, new rhythms, new harmonies, new textures.
True School is Deep Attention.
True School is pushing your Art forward.
True School is being true to yourself which encourages others to be true to themselves.
True School is dancing only when you feel it.
True School is knowing louder is not necessarily better.
True School is knowing bigger is not necessarily better.
True School is respecting your audience.
True School is knowing the roots of the music you’re producing.
True School is knowing that the music and the dance floor is more important than the DJ. This is not a spectator sport.
True School is demanding good sound.
True School is not ripping off the Old School.
True School is not remixing without permission and putting it out into public domain.
True School is not faking it but making it.
True School is not fetishizing the machines or the format. This just distracts from the content.
True School is taking yourself seriously and having fun. If you really feel the music, you feel serious about it and what you feel is pure, unadulterated fun.
True School is not going through the motions with hands-in-the-air fake fuckery.
True School is not being afraid to play original tracks.
True School is not trying to make fast cash out of old hit records or borrowing other people’s names to make yourself known.
I openly discourage throwaway DJ-based music production as it stands today i.e. taking large chunks of other people’s music, illegally or not, looping it, and adding a few beats / percussion / vocals over the top and calling it your own track without crediting the original artist and THEN swearing vinyl is the saviour of music meanwhile they starve the original artist.
It seems to me that the dance music industry, when it comes to inventiveness, is stuck in it’s own loop and the groove is getting very tired.
This Art is being lost to money grabbers and fakers. I welcome comments and discussion.
I welcome you to the True School.
A Guy Called Gerald