To celebrate the new Urbanears x Pendleton collaboration the good people over at Urbanears are having a little contest which of course revolves around getting warm and cozy, which makes perfect sense.
The idea is simple, simply get your creative side in gear and show Urbanears how you turn the temperature up wherever you are and they will send you on a trip for two to the Ice Hotel in Jukkasjärvi, Sweden where you can put your skills into practice.
The Story of How Pendleton Came to Sweden
What’s the connection between this American heritage fabric and Swedish headphone brand Urbanears, you ask? Well, winter is long up here near the Arctic circle and we appreciate anything that will keep us warm during the cold, long months. Pendleton fabric was a natural fit for a Plattan Edition we thought, easily going double-duty keeping ears warm while looking awesome at it too.
The Urbanears Plattan Pendleton Edition brings a long-standing American tradition to headphones. Cloaked in inimitable Pendleton fabric made from lightweight, pure virgin wool, the Plattan Pendleton Edition features a unique and intricate pattern that’s inspired by Native American blankets and textiles. Make your everyday listening experience a statement with Pendleton’s timeless design, and keep your ears nice and cozy too.
Stockholm, Sweden – Urbanears heads westwards to the American frontier for the latest Plattan Edition, teaming up with Pendleton® Woolen Mills to create a one-of-a-kind listening accessory. Plattan Pendleton Edition will be available at selected Urbanears retailers worldwide, and online at Urbanears.com from October 30, 2013. The Plattan Pendleton Edition is the fifth headphone to be launched under the Urbanears Editions line of headphones.
About Urbanears editions
Released twice a year, Editions are special versions of our popular Urbanears Plattan model that have been infused with a little something extra, turning ordinary into extraordinary. Previous Editions have included Quilted, Denim, Harris Tweed and Re:Plattan.
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