The rather odd rise of the "Bro" in electronic music culture has been somewhat of a phenomenon, kind of like a Pickle Back; it just makes no sense.
What's a Pickle Back? No, it's not some weird sex thing, it's simply chasing a shot of whiskey with pickle juice. Yeah, we know, but try it you might be surprised.
Back to the Bro thing. Yes, it's fucking weird how a bunch of dudes that previously would fight in sports bars and try to sleep with your girlfriend would end up at the epicenter dance music culture. Bro's became like rave rabbits, popping up in ever increasing numbers until they outnumbered the actual ravers.
But these Bros were different; they didn't want to fight you they wanted to hug you. We will probably be doing a deeper dive on the decade of the Bro, so stay tuned for that. For now, we've found this little app to bring out your inner fucktard, err Bro.
The crazy thing is that it's a real thing, but we are sort of on the fence if it's just a piss take or something Bro's will actually use.
Emojis have traditionally been used more by women and Japanese tweens than adult males, so the Bromoji app is looking to change all that. It's always been acceptable for a man to sprinkle a couple of emoticons into a text here and there, but that's about it.
Usually, it's reserved for significant others or the poop icon, but that's where it stops. If a Dude/Bro uses too many, they are immediately filed into the "suspect" or "special" column by most women also known as the "Shirtless Facebook Profile Picture" category or SFPP.
Back to Bromoji, it's either the greatest joke in the history of emoji apps or it's truly digital hieroglyphics for dipshits. We are not going to assume anything here as Bro culture is already confusing enough these days.
We are just going to put it out there for you to discover, maybe you can tweet "Sup Bro" or the "Morning Wood" icon to one of your buddies and see what happens. Maybe it will be a Bromoji explosion all over your phone. Who knows, we dare you to find out but make sure to proceed with caution.
There is something magical about the "Smoking Chicken" icon; it's kind of Dillon Francis-ish.