Came across this do-gooder reading Hypebeast. Branding firm Mirza Minds from Chicago is hoping to change the world 1:Face at a time. The watch brand was originally the vision of Creative Director Fam Mirza. Having experienced both the hardships of the 3rd world and the comfort of the 1st, Fam desired to create something that could bridge that gap and ultimately make the world a better place.
Each color scheme for the 1:Face watch represents a different cause, a charity and a specific metric. For example, purchasing 1 white watch will support the charity One Day's Wages, which provides food an supplements to 16 children in the Horn of Africa.