Peeping the Australian website News.com.au this morning I came across this interview with Avicii where he states that EDM culture (read: artistic medium) might be getting too cozy with the corporate world. Shocker, that’s kinda what happens when things go from underground to, well, receiving a flood of cultural tourists. There's money to be made and everyone wants to get paid.
Its up to the artist to make sure EDM doesnt become too corporate, Avicii says. Obviously, people will want to get involved when there is a chance to make a lot of money.
He went on to say that it’s up to the artists and promoter [I’ll insert agents here too. –ED] to not get greedy. I’ll give him that, but to end the statement there would be shortsighted. A bit of this falls on the fans’ shoulders. They’re the ones dropping big bucks to see the superstars play the same songs over and over and over again. Media outlets have a hand in the current state of EDM culture. The scene right now is very new (I don’t yet think we’ve weeded out the weekend pill poppers and true music enthusiasts); most of the fans are immature and even more impressionable. I check out a lot of websites on a daily basis it’s rather depressing to see that most outlets are force-feeding their fans the same superstar acts on a daily basis.
You can read the full interview with Avicii here.