In The Know: Weekly Music News Summary January 26, 2018

SoStereo's weekly music news and advertising round-up.
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Support From YouTube Reportedly Comes At A Cost:

According to a new report from Bloomberg, who uses unnamed artists as their sources, YouTube is putting some musicians in an uncomfortable predicament. It is giving some artists money to pay for video and promotion costs, but there is a catch. In order to secure the money, artists can’t speak ill of YouTube, signing a non-disparagement agreement. YouTube has been at the center of criticism of many in the music business for what they perceive to be low payouts in streaming. YouTube disagrees and their executives want to flip the narrative.

Apple Music Finally Launches Analytics Dashboard:

At long last, Apple Music has launched its analytics dashboard, giving artists hundreds of points of data. Apple Music for Artists is just in beta right now for a few thousand artists and once it has been vetted, it will be rolled out to the several million artists on the service this spring. Following that, it will arrive on the mobile app. The move is quite late for Apple Music in a world dominated by data. It comes two years after other streaming services like Spotify, Pandora and YouTube launches theirs, but this might assuage some concerns about the service.

Read more here.

YouTube Announces Artist Channels:

YouTube has announced plans to create official YouTube artist channels, consolidating them under one easy to find place. This will be problematic for Vevo who has acted as the de-facto artist channel for many on YouTube. If an artist does not have an official channel, Vevo will be the primary search result. It will also streamline the service between many different types of videos.

The company is also a registration company for the International Standard Name Identifier (ISNI) system, which creates codes for content put on the platform. This will allow for easier attribution and payment of royalties.

Read more here.

AEG Plants Flag in France:

AEG has expanded its operations to France, its first such move into Europe outside of the UK. The move comes with the recent acquisition of Rock En Seine jointly with French media investment group LNEI and an investment in Paris' Accors Hotel Arena. As one of the largest touring markets in Europe, this could be a boon for AEG. 

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