New York Rapper on Diddy’s Bad Boy Records, Craig Mack, has died at the age of 46. He came to fame with his 1994 platinum-selling hit “Flava In Ya Ear,” which the remix featured Notorious B.I.G., LL Cool J, Busta & Rampage.
According to the New York Daily News, Mack died of heart failure at a hospital near his Walterboro, S.C., home Monday.
Mack was an important part of the rise of Bad Boy Records, being their first album artist and an important part of New York rap in the mid-1990s. His debut album Project: Funk Da World went gold and is still celebrated today. Puffy has said Mack and Biggie were the foundation of Bad Boy.
He left the label in 1995 to find success on his own, but never found the same groove, releasing Operation: Get Down in 1997, which had some success, but no hits.
Craig Mack’s rise was as fast as his disappearance from music, as he left to find god.
Mack is being remembered by those who knew him and around the music business today.