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In The Know: SoStereo's Weekly Music News Summary August 17, 2018

SoStereo's weekly music news summary with Ticketmaster shutting down secondary ticket sites, Conan cutting music and more.
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Conan Cutting Musical Acts From Show:

As part of its downsizing from an hour-long show to 30 minutes, Conan O’Brien will cut the musical guests from his show. It is a shame since it often hosted less heralded acts in indie rock, folk, electronic and hip-hop, but changes to the show have been coming for some time. His music booker is also exiting the show according to Variety. Now the show will likely only feature one celebrity guest and then comedy bits.

Pandora Partners With T-Mobile To Give Away Subscriptions:

After Verizon & Apple teamed up and then Samsung and Spotify partnered, the rest of the school feels like they need a date. T-Mobile and Pandora are teaming up together on a subscription giveaway of their own. T-Mobile customers will now get Pandora Plus, which is their mid-tier plan for $4.99. It offers unlimited skips, replays and personalized options, but isn’t as customized as the full Pandora Premium. Customers will get Pandora Plus for a full year.

Read more here.

Ticketmaster Shutting Down Two Secondary Selling Sites:

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Ticketmaster is shutting down two secondary ticket-selling sites, GET ME IN! and Seatwave and will replace them that resell tickets for face value or less. After increasing pressure from the UK government to make changes, the company acknowledged the problem and frustration fans felt from seeing tickets to their favorite shows being sold immediately only to be found at substantial markups on secondary sites. The fact some of those sites were affiliated with the initial ticketing site only made matters worse. GET ME IN! and Seatwave will continue operating, but with no new event listings.

Read more here.

Hypeddit Launches Loud Links:

Music promotion and fan acquisition platform, Hypeddit, has launched loud links. The patent pending technology allows musicians to add music to any link they share online. This will allow them to get more plays and more exposure. The music can be streamed from places such as Spotify, YouTube or SoundCloud and allows for a call to action to send people to a streaming service or purchase store. These can be shared on social media sites like Twitter, Instagram or Facebook or embedded on internet links or in email.

UNTOLD Festival Draws 355,000 People Over 4 Days:

Romanian electronic music festival UNTOLD drew 355,000 people over four days from August 2-5. It broke attendance records and on the last day broke its own record with 95,000 people attending. 

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See past In The Know's here.

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