For SS19, Farah pays homage to one of the last great musical revolutions: acid house. Originating in Chicago in the mid-1980s, the irresistible synth sounds were exported to the sun-bleached beaches of Ibiza where the story goes, three British DJs were mesmerized by the stripped-back synths, pounding bass and soulful lyrics that had revelers dancing till dawn at legendary clubs Amnesia, KU and Pacha. After their holiday they decided to bring the sound of Ibiza back to the UK and the rest, as they say, is history.
The DJs were Danny Rampling, Paul Oakenfold and Nicky Holloway, and their trip would revolutionize the sound of popular music forever. Rampling and co. played their own brand of techno, combining the sounds of Chicago with Ibiza’s Balearic beats. Acid house was born.
The scene began to flourish, first at unlicensed outdoor raves then through the trio’s own club nights Shoom and Trip. Word of this new underground phenomenon travelled quickly and soon club nights began to appear up and down the country. 30 years on and every corner of contemporary culture continues to be influenced by the late-80s dance revolution.
For SS19, Farah takes its inspiration from the creativity and energy of this time, artfully blending it with the brand’s signature style to bring you The Trip, a journey through acid house. Era-defining moments are reimagined in the signature graphic style of club posters and flyers, which lend an honesty and authenticity to the collection.
Colors consist of brick red, burnt orange and sunrise, complementing the inevitable acid yellow. Deep bottle green combines with bright turquoise and soft ultramarine to provide an easy alternative to the array of go-to blues which anchor the collection. Neutral tones of bleached white and sandstone sit alongside hues of beige, offering a counterbalance to the saturated summer brights.
Available at www.farah.co.uk