Study: Berlin Nightlife Industry Generated €1.5 Billion In 2018 For City, Techno Not Most Popular Genre

In 2018, three million tourists came to Berlin for its nightlife, staying on average 2.4 days and spending just over €200 per day.
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The Berlin Club Commission has released a new study, which finds that club tourism brings in an estimated 1.5 billion euros per year into the city. The study titled “Club Culture Berlin 2019” has many interesting findings that show the scope of Berlin’s thriving club scene.

In 2018, three million tourists came to Berlin for its nightlife, staying on average 2.4 days and spending just over €200 per day.

About 9,000 people were employed by 280 official institutions, who offered 58,000 events throughout the year. This came to €168 million in revenue, mostly from drink sales. Thousands more were employed on an indirect basis and there were many “informal” venues.

Just like the rest of the world, there is a pretty large disparity in the haves and have nots. Only 11 of the 280 total nightlife venues make more than €2 million, while the rest average between €100,000 and €250,000.

One surprise was that just 40% of venues played techno as the third most popular genre, while house and indie rock and pop were tied for first place on 47% each according to The Local.

However, the study does note that there are some ways that nightlife could be in trouble. Rising rents and real estate development could push into some areas where clubs are. It recommends an “agent of change” principle, which requires developers develop noise protection and insulation when building near clubs to reduce noise complaints and not purposefully crowd out clubs. 

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