Spotify Offering Hulu Ad-Supported Plan On Premium Membership:
Spotify is now offering the Hulu ad-supported plan as part of its premium plan for no extra charge. If you are a potential new member, you can upgrade to premium and get the ad-supported Hulu plan added and if you are an existing premium customer you will be able to add it your plan for no extra charge. The ad-supported plan normally costs $5.99. Last year the companies offered this bundle for $13, but now have made it available for $10.
Read more here.
CD Baby Launches Advertising Options For Indie Artists:
Music distribution platform CD Baby has announced its show.co ad platform is now available to indie artists. It was previously only accessible by majors and big brands. Users can run ads on Spotify, iHeart and other similar platforms, specifying by the city or region. They can also target major online music sites. Prices start at $50 for audio ads and $20 for banner ads.
Global Recorded Music Revenue Up To $18.9 Billion in 2018:
According to numbers from MiDiA Research, the global recorded music industry generated $18.9 billion in 2018. Universal Music continues its dominance, accounting for 31% of the market or $5.82 billion of the revenue. Warner Music gained .6% of the pie to 18.3, while Sony Music slipped a bit down to 21%. MiDiA notes that part of Sony’s fall is in part due to a new accounting method. Independents and artist direct deals account for 30% of the revenue. Streaming was up 30% to become the 51% of the revenue pie, becoming the majority of revenue for the first time.
Deezer & Anghami Back Spotify In Anti-Trust Complaint Against Apple:
Streaming services Deezer and Anghami have backed Spotify in their anti-trust complaint against Apple with the European Commission. Spotify lodged a complaint against Apple, along with a public media campaign to back it, going after the 30% app store tax, the lack of flexibility Apple offers, integration difficulties with Apple products and more.
Read more here.
See how SoStereo can help you with music licensing.
See past In The Know's here.