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Chasin' Cheese: Hip-Hop Can Supposedly Make Cheese Taste Better According to Swiss Study

Hip-hop can make cheese smell and taste better, most notably impacting its fruitiness.

This is one of the weirder, more made for the internet stories I have seen this week (outside of politics). According to a new, limited study on how sound frequencies and music impacts cheese (why the fuck not), hip-hop came out on top.

Nine wheels of Emmental cheese, weighing 22 pounds each, were placed in separate wooden crates last September. Individual wheels were exposed for 24 hours a day to A Tribe Called Quest’s track “We Got it From Here,” Mozart’s “Magic Flute” opera or Led Zeppelin’s “Stairway to Heaven” according to Reuters. Another was played Yello’s ambient tune “Monolith” and Vril’s techno tune “UV” was given to another. Generic soundwaves at low, medium and high frequencies were played for three others, while another got to sit in silence.

After all of this, the cheese getting down to Tribe tasted the best. “The most obvious differences were observed in strength of flavor, smell and taste,” Bern University of Arts researchers said. A culinary jury did a blind taste test after. The “fruitiness” was the strongest with hip-hop cheese, in addition to smell and taste.

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Benjamin Luzuy, a Swiss TV chief and jury member, told Reuters TV: “The differences were very clear, in term of texture, taste, the appearance, there was really something very different.”

Now they will begin to drill down on hip-hop and see just how much hip-hop will influence cheese. They should see how different sub-genres from west coast rap to grime and trap all work. 

This seems like one of those studies we need to try out at home, so I will need to buy large amounts of cheese, play it hip-hop and then see if it tastes better. If it does, good, if not, then I will just eat a lot of cheese. 

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